"continueNews">He said: "It is absolutely

essential we have one now.

"I will be starting a campaign at the town council to draw up

new plans for a bypass. Lives are worth more than money."

He said the streets were so narrow, especially in the Market

Place where the accident happened.

"Vehicles are getting bigger and the volume of traffic is

getting heavier," he said.

"A number of years ago I campaigned to build a bypass after

the opening of the Kimberly Clark factory.

"The factory had some funding to build the bypass along with

Humberside County Council as it was then. The plans were pulled

and there have not been any proposals since."

Deputy mayor Coun Keith Vickers agreed. "A bypass would be the

only answer," he said. This would also enable us to restore the

Market Place to a more pedestrian-friendly zone.

"We do have a lot of heavy vehicles coming through the town,

but they still need to do their job so we need to establish a

balance.

"It's so unfortunate what has happened but I'm shocked there

hasn't been an accident before."

A Humberside Police spokesman said Mrs Murphy was attempting

to cross the road at a pedestrian crossing in the centre of the

Market Place when she was in collision with a Volvo articulated

lorry.

She suffered fatal injuries and was pronounced dead at the

scene.

The 37-year-old driver of the lorry from Norfolk did not

receive any injuries.

Coun Tom Chant (71), of Bowmandale, said the crossing could be

dangerous.

"Four months ago I was walking halfway across the zebra

crossing with my push-bike and a man in a car, on his mobile

phone, missed my back tyre by a matter of inches," he said.

"It's a very dangerous road and it should be a priority to get

some traffic lights on the crossing. The sheer volume of

traffic has intensified dramatically over the past few years.

There are so many big wagons."

A North Lincolnshire Council spokeswoman said: "Our sympathies

go to the woman's family. Police are investigating the cause of

the accident, therefore we cannot comment at this stage. We