REGULARS at a North Lincolnshire pub will today aim to beat the smoking ban by ditching their conventional cigarettes for an electronic alternative.

Electronic cigarettes will be offered to smokers at the Dog and Gun at East Butterwick, understood to be the first place in the region to stock them.

They are made up of a rechargeable battery, atomizer and cartridge, said to be harmless to the environment.

Dixie Dean, landlord of the Dog and Gun, said: "It will give people the same nicotine fix but the vapour given off is harmless and non-toxic.

"It will be great to be able to welcome smokers back inside before winter bites."

The electronic atomised cigarette is produced by Devon-based company Puffin Nicotine Indoor Products.

For the full story see today's Scunthorpe Telegraph.