Scunthorpe business hoping for boost in trade after Olympic Torch passes
Businesses along Oswald Road in Scunthorpe are hoping the Olympic torch will help boost trade when it passes through town.
The torch will pass down Oswald Road at 2.37pm, having arrived in Scunthorpe at 2.22pm.
Large numbers of people are expected to line the streets to welcome the torch and businesses say this can only be a benefit to them.
Chris Bailey, manager at Paul Gordon hair stylists, said the torch relay would be a great occasion for the town.
"The torch will attract a lot of people on to the streets and in front of our shop window, which can only be a good thing," he said.
"It will be a nice thing for the whole of the town and to have some good news for a change rather than the usual doom and gloom.
"I know that my kids have got the afternoon off school to go and watch the torch, so it seems like a lot of people will be out supporting."
North Lincolnshire Council has said that Oswald Road is likely to be very crowded, but space is likely to be available along Doncaster Road.
Staff at Beauty and Beyond on Oswald Road said they would support the torch as it passed their store.
One member of staff said: "We are not doing anything in particular, but we have cancelled our appointments because the staff and customers want to watch it.
"We will definitely be supporting it though as it goes past."
Travelling about 20 minutes in front of the Olympic flame will be a convoy of vehicles with entertainment to build excitement ahead of the torch's arrival.
Alan Edgar, of the Honest Lawyer pub on Oswald Road, said he had friends coming down to see the torch at close quarters.
He said: "We are not holding any specific celebrations, but are hoping people will come in for a drink or their lunch after watching the torch.
"We have friends coming to visit to see the torch and think it will be a really good occasion."
A one-stop bridal shop is also hoping that the increased crowds can boost trade.
David McDonald, from Suzanne's Bridal, said: "I will be very pleased to see it coming down here and with people on the street, it would be a great advert for us.
"You can do all the advertising you want, but people coming past the shop and word of mouth is the best thing."
A Brigg Town Business Partnership initiative will also see businesses decorate their windows on an Olympic theme.